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Privacy Policy
Effective Date: September 23, 2026
Welcome to Melville Travel, operated by Melville Travel, a brand dedicated to curating premium, practical travel gear that makes every trip lighter, smoother, and far more memorable. This Privacy Policy is designed to clearly explain how we collect, use, disclose, and safeguard your personal information when you visit our e-commerce website, interact with our services, make purchases of our travel products, or communicate with our team. As passionate travel lovers ourselves, we recognize the critical importance of protecting your personal data, and we have structured our practices to align with global data protection standards while ensuring you can enjoy a hassle-free shopping experience for our curated collection of travel essentials, from TSA-approved toiletry bags and RFID-blocking passport holders to durable luggage tags and reusable travel drinkware.
1. About Us and Contact Information
Melville Travel is a registered travel gear retailer based in Canada. Our full contact details for all privacy-related inquiries, customer support, and official communications are as follows:
- Official Website: www.melvilletravel.com
- Physical Mailing Address: Suite 2700, 1133 Melville Street, Vancouver, British Columbia V6E 4E5, Canada
- Contact Phone Number: +1 604-2008980
- Official Email for Privacy Inquiries: deerl@melvilletravel.com
If you have any questions, concerns, or requests related to this Privacy Policy or how we handle your personal data at any time, you can reach out to our designated data protection officer via any of the channels listed above. We will respond to all valid privacy-related inquiries within 7 business days, and work to resolve any concerns you may have in a transparent, timely manner.
2. Types of Information We Collect
We only collect information that is necessary to deliver our high-quality e-commerce services, process your orders, improve your shopping experience, and comply with applicable legal obligations. The categories of information we may collect include:
2.1 Information You Provide Directly to Us
This refers to all data you voluntarily submit when interacting with our website:
- Account Registration Data: When you create a My Account profile on our store, we collect your full name, email address, phone number, and a secure hashed password to help you track orders, save shipping addresses, and access exclusive offers for new arrivals and best-selling travel gear.
- Order and Transaction Data: When you complete a purchase through our Checkout page, we collect your full name, billing address, shipping address, payment method details (we do not store full credit card numbers on our servers, all payment processing is handled through PCI DSS-compliant third-party payment processors), purchase history, and order notes you may add for special delivery requirements.
- Communication Data: When you reach out to us via the Contact Us page, send emails to our support team, or submit feedback about our products, we collect the content of your messages, your contact details, and any additional information you choose to share to help us resolve your inquiries about items like our RFID-blocking passport holders, waterproof toiletry bags, or custom engraved luggage tags.
- Preference Data: When you opt in to receive our newsletters, you may share your travel interests, preferred product categories (including toiletry bags, passport covers, luggage tags, and new arrival items), and marketing preferences, to help us send you personalized recommendations that match your adventure needs.
2.2 Automatically Collected Information From Website Usage
When you browse our website, we automatically collect certain technical data to help us maintain site performance, prevent fraud, and improve your user experience:
- Device and Log Data: We collect information about the device you use to access our site, including your IP address, browser type and version, operating system, language settings, time zone, referring URLs, pages visited on our site, time spent on specific product pages (such as our collapsible water bottle listings or premium leather Dopp kit collections), click paths, and other website interaction data.
- Cookie and Tracking Technologies Data: We use cookies, web beacons, pixel tags, and similar tracking tools to collect information about your browsing behavior. These tools help us remember your saved cart contents (so you never lose track of the travel items you wanted to add to your adventure kit), personalize product recommendations, analyze website traffic patterns, and run targeted promotional campaigns for our featured products. You can adjust your browser settings to refuse cookies at any time, but please note that disabling cookies may limit some functionality of our website, such as saving cart items or staying logged in to your account.
- Location Data: With your explicit permission, we may collect approximate geolocation data from your device to show you region-specific shipping information, currency pricing (we display all product prices in Euros as listed on our product pages), and localized delivery estimates before you complete a purchase.
2.3 Information We Receive From Third Parties
We may receive supplementary information about you from trusted third-party sources to verify your identity, prevent fraudulent transactions, and improve the accuracy of our customer records. These sources include payment processors, shipping carriers, fraud detection service providers, and social media platforms if you choose to connect your social media account to your Melville Travel account. We never purchase personal information from public data brokers or unvetted third-party sources.
3. How We Use Your Personal Information
We only use your collected personal data for lawful, specified purposes that are directly related to operating our e-commerce store and delivering the high-quality travel gear experience our 120k+ happy customers have come to expect. These purposes include:
- Order Fulfillment and Service Delivery: We use your order, shipping, and payment data to process your purchases, pack your selected travel items (from TSA-compliant toiletry bags to engraved aluminum luggage tags), arrange delivery with our partnered shipping carriers, send you order confirmation, tracking, and delivery notification emails, and process refunds or exchanges in line with our published Refund and Returns Policy.
- Website Functionality and User Experience Improvement: We analyze your browsing behavior and site usage data to optimize our website navigation, fix technical bugs, improve page load speeds, and organize our product galleries in a way that makes it easier for you to find the exact tiny travel must-haves that make your trips smoother. This includes updating our New Arrivals and Featured Products sections to showcase the latest travel helpers that match the interests of our customers.
- Customer Support and Post-Purchase Assistance: We use your contact information and communication history to respond to your questions about product specifications, shipping timelines, warranty coverage, and usage tips for items like our smart toiletry bag with USB charging port, or collapsible silicone water bottles for hiking. Our team works to resolve all your support requests quickly, to uphold our 96.7% customer satisfaction rate.
- Personalized Marketing and Promotional Communications: With your explicit opt-in consent, we use your preference data and purchase history to send you email newsletters, exclusive discount offers, early access to new product launches, and travel tips curated for people who love exploring the world. You can opt out of marketing communications at any time by clicking the “unsubscribe” link at the bottom of any of our marketing emails, or by sending a request to our official contact email.
- Safety, Fraud Prevention, and Legal Compliance: We use your personal data to verify user identities, detect and prevent fraudulent transactions, unauthorized account access, and other malicious activity that could harm our customers or our business. We also process your data as required by applicable laws, court orders, or government regulatory requests, to comply with tax reporting obligations, consumer protection regulations, and cross-border shipping rules that apply to our travel gear products.
- Product Development and Business Analytics: We anonymize and aggregate customer data to run internal analytics, identify popular product trends, develop new travel gear items that address common pain points for modern travelers, and measure the performance of our business to maintain over 5 years of dedicated product experience and grow our catalog of 120+ unique travel products.
4. How We Share Your Personal Information
We never sell, rent, or lease your personal information to third parties for their independent marketing purposes. We only share your data with strictly vetted third parties when it is necessary to operate our business, fulfill your orders, or comply with legal requirements. The limited categories of third parties we may share your information with are:
- Authorized Service Providers: We share necessary data with trusted third-party vendors who perform critical business functions on our behalf. This includes PCI-compliant payment processors that handle your transaction payments, shipping carriers that deliver your travel gear to your specified address, cloud hosting providers that host our website data securely, email service providers that send you order updates and newsletters, and analytics providers that help us analyze website traffic patterns. All of these service providers are bound by strict data processing agreements that require them to protect your personal information, and they are not permitted to use your data for any purposes outside of the services they are contracted to deliver for Melville Travel.
- Legal and Regulatory Authorities: We may disclose your personal information to government bodies, law enforcement agencies, or judicial entities when we are legally required to do so, or when we have a good faith belief that disclosure is necessary to protect our legal rights, protect the safety of our customers or the general public, investigate fraud, or respond to a valid legal proceeding.
- Business Transfer Context: In the event of a merger, acquisition, or full or partial sale of our business assets, your personal information may be transferred to the acquiring entity as part of the business assets. We will provide you with at least 30 days advance notice via email before any such transfer of your personal data takes place, so you have the opportunity to review the new privacy practices that will apply to your information after the transition.
- With your explicit written, opt-in consent: We will never share your personal data with any other third party for any other purpose unless you have given us clear, explicit permission to do so.
5. International Data Transfers
As a company based in Vancouver, British Columbia, Canada, the data we collect from you will be stored and processed on secure servers located in Canada and the United States. These jurisdictions have data protection laws that are recognized to provide an adequate level of protection for personal data under global privacy regulatory frameworks. When we transfer your data across national borders, we implement appropriate safeguards including standard contractual clauses approved by relevant regulatory authorities, to ensure that your personal information receives the same level of protection it is entitled to under your local data protection laws. If you are located in a region outside of Canada and the United States, you acknowledge that your personal information may be transferred to, stored, and processed in our server locations, and you consent to this transfer subject to the protections outlined in this Privacy Policy.
6. Data Retention Period
We will only retain your personal information for as long as it is strictly necessary to fulfill the purposes for which we originally collected it. The standard retention timelines for different categories of data are:
- Order and transaction data: We retain this information for 7 years after your purchase is completed, to comply with Canadian tax laws, accounting requirements, and product warranty obligations.
- Customer account data: We retain your My Account profile data for as long as you keep your account active, or for 3 years after you last interact with your account, after which we will securely delete or anonymize your data.
- Marketing communication preference data: We retain records of your marketing opt-in or opt-out preferences for as long as required by applicable advertising and consumer protection laws.
- Website usage log and technical data: We retain this data for a maximum of 12 months, after which we anonymize the information so it can no longer be linked back to any individual user.
After the applicable retention period ends, we will securely erase, destroy, or irreversibly anonymize your personal information, in line with our internal data security policies.
7. Your Privacy Rights and Choices
Depending on your country or region of residence, you may have a set of legally enforceable rights related to your personal information. At Melville Travel, we respect all applicable user rights, and we make it easy for all customers to exercise these rights free of charge:
- Right to Access: You can submit a request to receive a full copy of all personal information we hold about you, including details about how we have processed and shared your data during your relationship with our store.
- Right to Rectification: If you notice that any of your personal data we hold is incomplete, inaccurate, or out of date (for example your saved shipping address or contact phone number), you can request that we correct and update that information immediately.
- Right to Erasure (“Right to be Forgotten”): You can request that we delete all of your personal information from our active servers and records, subject to a small number of exceptions where we are legally required to retain certain data for tax, legal compliance, or ongoing dispute resolution purposes.
- Right to Restriction of Processing: You have the right to request that we pause or limit the processing of your personal information in scenarios where you contest the accuracy of the data, our processing is unlawful, or you no longer need our services but we are required to retain your data for legal claims.
- Right to Data Portability: You can request to receive all of your personal data that you have provided to us, in a structured, machine-readable, commonly used format, so you can transfer this data to another service provider if you wish.
- Right to Object to Processing: You can object at any time to our processing of your personal data for direct marketing purposes, or for processing that we carry out on the basis of our legitimate business interests. We will stop processing your data for those purposes unless we can demonstrate compelling legitimate grounds that override your rights, or we need the data to defend against legal claims.
- Right to Withdraw Consent: If you have previously given us consent to process your personal data for any specific purpose (such as receiving marketing newsletters or collecting your geolocation data), you can withdraw that consent at any time, without affecting the lawfulness of processing we carried out before your withdrawal.
To exercise any of these rights, you can send a clear written request to our official email address at deerl@melvilletravel.com, or contact us via our listed phone number or physical mailing address. We may first verify your identity using information linked to your account, to ensure that the request is being submitted by the actual data subject, before processing your request. We will respond to all valid privacy right requests within 30 calendar days, in full compliance with applicable data protection regulations. If you believe that our processing of your personal information has violated applicable privacy laws, you also have the right to submit a formal complaint to your local data protection supervisory authority.
8. Data Security Measures
We take the security of your personal information extremely seriously, and we have implemented a comprehensive set of industry-standard technical, administrative, and physical security measures to protect your data against unauthorized access, accidental loss, alteration, disclosure, or destruction. These safeguards include:
- End-to-end 256-bit SSL encryption for all data transmitted between your browser and our website, to ensure that no third party can intercept sensitive information such as payment details or personal identifiers while you shop on our store.
- Role-based access controls for all our internal team members, so only a very limited number of authorized staff who need the data to perform their job duties (such as order processing or customer support) have access to your personal information.
- Regular automated and manual security audits of our website and server infrastructure, to identify and patch potential vulnerabilities before they can be exploited.
- Regular staff training sessions on data protection best practices, to ensure all our team members understand how to handle customer personal data responsibly.
- Secure off-site backup of all customer data, with encrypted backup storage, to protect against data loss from hardware failures or unexpected incidents.
While we work tirelessly to protect your personal information, no data transmission or internet storage system can be guaranteed to be 100% secure. In the unlikely event that we detect a personal data breach that poses a high risk to your rights and freedoms, we will notify you and the relevant regulatory authorities without undue delay, as required by applicable law.
9. Children’s Privacy
Our e-commerce website and travel gear products are designed and intended for use by adults aged 18 years or older. We do not knowingly collect personal information from children under the age of 16. If we become aware that we have accidentally collected personal data from a child under 16 without verifiable parental consent, we will immediately take steps to delete that information completely from our systems. If you believe that we may have collected information from a child under the applicable age threshold, please contact us immediately via our official email, and we will resolve the issue as quickly as possible.
10. Third-Party Links
Our website may contain hyperlinks to external third-party websites, such as social media platform links, payment processor portals, or travel resource recommendations that we share for the convenience of our customers. Please note that this Privacy Policy applies exclusively to data collected and processed by Melville Travel on our own website. We do not exercise any control over the privacy practices, data collection policies, or content of these third-party sites. We encourage you to carefully review the privacy policy of every external website you visit after leaving our site, before you submit any personal information to those platforms.
11. Changes to This Privacy Policy
We may occasionally update and revise this Privacy Policy from time to time, to reflect changes in our business operations, new regulatory requirements, or updates to our product and service offerings. When we make material changes to this policy, we will update the “Effective Date” posted at the top of this page, and we will post a prominent notification on the homepage of our Melville Travel website, and send an email notification to all registered account holders who have opted in to receive communications from us. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal information. Your continued use of our website and purchase of our travel products after the effective date of the revised Privacy Policy will constitute your acknowledgement and agreement to the updated terms.
12. Governing Law and Dispute Resolution
This Privacy Policy is governed by and construed in accordance with the laws of the Province of British Columbia and the federal laws of Canada applicable therein. Any disputes, claims, or controversies arising out of or related to this Privacy Policy or our processing of your personal information will first be resolved through good faith negotiation between you and our team. If the dispute cannot be resolved amicably within 30 days of the initiation of negotiation, the dispute will be submitted to the exclusive jurisdiction of the courts located in Vancouver, British Columbia, Canada.
For any further questions, comments, or concerns about this Privacy Policy or our data handling practices, do not hesitate to reach out to us at any time via deerl@melvilletravel.com, call us at +1 604-2008980, or send physical mail to Suite 2700, 1133 Melville Street, Vancouver, British Columbia V6E 4E5, Canada. We are committed to upholding transparent, customer-centric data protection practices that match the high standard of quality that you expect from every piece of travel gear in our Melville Travel collection.